+22 YEARS EXPERIENCE

PAST FULL TIME EXPERIENCE

Creative Director at TAXI and Leo Burnett leading:

Canadian Tire, Kellogg's Brands, TD Bank Brands, P&G (Gain North America) and Molson brands


CLIENT EXPERIENCE BY CATEGORY
Nissan
Acura

Audi
Mini
Toyota Dealers Association
Porsche
AutoTrader.ca


Heineken + Amstel
Molson: Canadian + Rickards + Heineken + Carling
Labatt: Blue + Blue Light
Moosehead Breweries
Alexander Keith's
Absolut
Bacardi
Mark Anthony
LCBO
Vincor: Jackson-Triggs + Sumac Ridge + Sawmill Creek + Inniskillin

VQA Wines of Ontario
Tabu Vodka Coolers

Wisers

Mike's Root Beer

Okanagan Cider

Turning Point Cider

Kellogg’s (CD on all brands)
McCain
Taco Bell
Boston Pizza
Nando's

TD Bank (CD on full portfolio)
TD Waterhouse

BMO
Scotiabank
Aviva Insurance
Sagicor Financial Services
Capital Group Funds (US)
PC Financial

Tangerine

Interac

Questrade

Bell
Telus
Fido
Koodo
Clear (US)
Covad Broadband (US)

Canadian Tire (CD on full brand)
Roots
Loblaws Brands
Sears
Shoppers Drug Mart
Radioshack

Great Canadian Superstore

Alluster Storage

Panasonic
Samsung

Proctor & Gamble: Gain (CD for North America)
Bounce

Coke

Sprite

Kraft / Classico

Maple Leaf Foods
Whiskas
Viagra

Emblem Brands (Symbl Cannabis)

Symbility Software - Strategy & Rebranding

Benjamin Moore
 

Sick Kids Hospital

Heart & Stroke Foundation


WestJet

RECOGNITION

Cannes (Gold, Finalists)
D&AD (Finalists)
Clios (Gold/Silver)
Communication Arts Annuals
Art Director's Club (Silvers)
NY Art Director’s Club (Silvers)
London International (Golds)
New York Festivals (Golds)
Obies
Andys
Hugo Awards (Silver)
Ad and Design Club of Canada (Golds, Silvers)
The Bessies (Best of Show, Golds)
Marketing Awards (Best of Show, Golds)
Canadian Marketing Association
Digital Marketing Awards (Golds)
Webbies
Extras
Applied Arts Annuals
Applied Arts Interactive Annuals
Luerzer’s Archive Magazines
Graphis Advertising Annual (Gold)
Cassies Bronze for Aviva/Bronze for Rickard’s Red
B!G Awards (Golds)
Atomic Awards
Design Exchange Award

Strategy Magazine’s Creative Report Card Top 10 Creatives for several years
Young Creative’s Trip to Cannes (twice)
Part of Strategy Agency of the Year (2 years at TAXI)
Part of Strategy Agency of the Decade (TAXI)

Media Coverage:
Media Television (several segments)
Stimulant Top Ad Idea features
National Post articles
Strategy Magazine features
Creativity Magazine features
Boards Magazine features

USELESS IMPORTANT STATISTICS

  • Over 150 TV spots produced

  • Over 46,000 TV scripts written and unsold

  • 5 TV appearances

  • 2 pissed off celebrities (my fault for pushing too hard...lazy lazy celebrities)

  • 1 ad that made people cry (on purpose)

  • First online three-part musical theatre production that broke the internet (in a bad way)

  • First online box of puppies live cam

  • First radio commercial featuring celebrity hypnotizing people (no accidents caused)

  • First rap video featuring HR person who streamlined processes with cloud-based software.

  • First 4th Year OCAD Advertising Concepts Instructor asked to not allow extra students to sneak into class.

  • ...more to come as I continue existing

© 2020 Stefan Wegner Worldwide